There are products you try out of curiosity and then forget about. And then there are those that become part of your routine , end up in stories, are recommended to friends with the phrase "trust me," and, at a certain point, become part of your daily comfort.
Mood Market's 2025 was like this: a year of snacks, ramen, noodles, and small Asian rituals that stopped being "exotic" and became simply... Necessary. This is the official ranking of the bestsellers that dominated shopping carts, sofas, and evening breaks—according to our sales, yes!
1. Weilong Big Latiao
The snack crunchy-spicy that converted even the most skeptical.
At first, you look at it with suspicion. It's red, shiny, smells of spices, and promises "true spiciness." Then you taste it. And you understand why it's become such a phenomenon .
Big Latiao is the Chinese snack that taught many what "spicy" really means: not just spicy, but aromatic, deep, almost smoky. Its texture is both chewy and crunchy , and it's surprisingly addictive. It's gone from being a TikTok curiosity to becoming the go-to snack, the one you pull out when you want something to wake up your taste buds and your head.
2. Cheese Yopokki
The Korean comfort food that has conquered evenings on the couch.
If 2025 had a flavor, for many it would be Yopokki cheese.
The tteokbokki - Korean rice rolls - here become creamy, enveloping, almost cuddly.
The cheese takes the edge off the heat , but leaves a warm buzz that makes every bite feel like a culinary embrace. They've become the perfect ritual for watching TV series, enjoying a slow evening, or just feeling good.
3. Buldak Ramen Set (5+3)
The combo that made hardcore spicy lovers happy.
Those who love real spicy food know that Buldak isn't ramen. It's a test of character.
The 5+3 set has become a must-have because it combines quantity, variety, and that feeling of “I have supplies of (painfully spicy) happiness in the pantry.”
These are intense, bold ramen , designed for those seeking adrenaline rather than comfort. They've transformed challenges into habits, and habits into domestic cults. Opening a Buldak package in 2025 was a small rite of passage.
4. Shirataki Noodles
The light option that doesn't give up on the Asian mood.
Shirataki noodles have achieved something rare: they have brought together those who want to eat lightly and those who don't want to give up Asian taste and aesthetics.
These noodles are almost calorie-free , yet have a surprising texture, perfect for woks, soups, light ramen, and minimalist bowls. They've become a staple for anyone who wants to feel clean without feeling sad. The result? Quick meals that are beautiful to look at, easy to digest, and mentally satisfying.
5. Shrimp clouds
The aperitif classic that resurrected 90s chips.
Crispy, light, irresistible. The shrimp clouds did something wonderful: they brought the aperitif back to a more playful, less predictable dimension.
They've become a bridge between nostalgia and an Asian vibe. They're reminiscent of the chips of yesteryear , but with an Asian twist that makes them new, different, and more interesting. In 2025, they've been a staple at picnics, impromptu aperitifs, and "I'll only eat one" parties that never quite worked.
